DIGITAL MARKETING TRENDS FOR 2020

The digital landscape is changing constantly and becoming broader with many new upcoming trends that marketers and advertisers need to watch out for.



1. Visualization:

Readable content is more important than visuals and design these days. Research has shown that people prefer visual content to plain text. Google, Pinterest and other companies are rapidly investing in visual search technology.



2. AI base Automation:

AI is one of the major technologies behind voice search and smart assistants. It has also made chatbots possible, which are now popping up on more websites than ever before. AI technology and automation are helping to take some of the major work out of marketing so brands can concentrate on strategy and creating a fantastic customer experience.