

ARTIFICIAL INTELLIGENCE IN NATIVE ADVERTISING
Artificial intelligence has bought about a significant change in our lives and the presence of this technology is now being felt even more strongly. AI technology minimizes human intelligence and interference covering a huge range of capabilities such as voice and image recognition, machine learning techniques and semantic search. Though marketers have been depending on tools and technology to help automate and reduce their work, there always remains a gap when it comes to ef


FACEBOOK COVER VIDEOS ARE HERE !
With Facebook repeatedly stating that majority of its content on their platform will be videos, they have now in the recent past introduced Facebook Cover Videos! The video can be a first impression for any fan visiting the page. Facebook is making major changes to the way business and individual pages look . Engagement being Facebook’s driving factor, cover videos are Facebook’s latest change to allow brands to better tell their story. . This additional feature allows an ad