
The End of Mobile Phones: Mark Zuckerberg's Vision for Smart Glasses
In an era where smartphones have become an inseparable part of our lives, Mark Zuckerberg, CEO of Meta, has made a groundbreaking...
Nov 21, 2024


Apple's Service Fee on Meta Ads: What It Means for Agencies and Advertisers
Apple’s 30% commission on in-app purchases has been a controversial topic for years. In 2022, this policy was expanded to include “boosted p
Nov 15, 2024

Disney Expands Interactive Ad Innovations with Advergaming & Shoppable CTV Ads
Disney, a leader in choice-based and viewer-initiated advertising, has unveiled exciting new interactive ad formats.
Jul 8, 2024

TikTok Users Continue To Grow And Evolve
TikTok attracts millions of users from all age groups with its short-form video format and viral trends.....
Jul 2, 2024


The Widespread of AI Adoption is Transforming Industries and Redefining Marketing Strategies
AI adoption is rapidly increasing in industries like healthcare, finance, retail, and automotive. Generative AI (gen AI) presents significan
Jun 25, 2024


INSTAGRAM IS TESTING ADS THAT ARE ‘UNSKIPPABLE’ AND CAN'T BE SCROLLED PAST
Instagram is trying out something new called "ad breaks." This means that when you're scrolling through your feed, you might have to stop...
Jun 11, 2024


The Rise of Social Media as a Search Engine
The role of social media has evolved beyond communication. Social media platforms are transforming into powerful search engines,...
Jun 4, 2024

WhatsApp to Launch New AI Feature for Generating Profile Photos
Meta-owned messaging platform WhatsApp has been going through several changes. Meta’s super keen to become a key player in the generative...
May 27, 2024

Exploring the UAE's Thriving E-Commerce Landscape
Let's take a closer look at the specifics, focusing on key insights and facts that define this booming E-Commerce industry.
May 22, 2024

Dubai School Buses to Feature Ads, Announces RTA
Dubai's Road and Transport Authority (RTA) announced that school buses can now display advertisements inside and outside...
May 20, 2024