Navigating the Landscape of Out-of-Home Advertising: Trends, Technology, and Impact.
Out-of-home (OOH) advertising has evolved into a versatile medium, encompassing both digital and static panels that deliver messages...
20 Years Soaring High: Etihad Takes You Back in Time in its Latest Campaign
Etihad has recently launched its latest campaign, marking 20 years since its inaugural flight to Beirut. This Arabic-first campaign...
Crunch-Free Gaming: 'Doritos Silent' Eliminates Snacking Sounds Using AI
Doritos, the iconic snack brand, has revolutionized the gaming experience with its latest innovation: 'Doritos Silent,' an AI-powered...
Embrace the Challenge: Under Armour's Run Series 2023 Hits Dubai!
Dubai is gearing up for an adrenaline-fueled November as Under Armour proudly presents the 'Run Series 2023,' a thrilling initiative...
TikTok Introduces 'Out of Phone': an innovative OOH ad solution
In partnership with various DOOH agencies, TikTok has unveiled its Out of Phone out-of-home (OOH) ad solution, enabling brands to extend...
Saudi Sports for All Federation Unveils Innovative Fitness Initiative
The Saudi Sports for All Federation has unveiled its groundbreaking 'MoveYourWorld initiative,' a campaign that goes beyond typical...
Game On: Netflix Levels Up with Cloud Gaming in the US!
Netflix has initiated trials of its cloud gaming service in the U.S., following initial tests in Canada and the U.K. This expansion marks...
TikTok and Disney team up to launch 'Disney100' content hub
On the occasion of Disney's 100th anniversary, TikTok and Disney have joined forces to unveil the 'Disney100' hub, a dedicated content...
Meta's Latest in Digital Tech from Connect 2023
Meta has raised the technology bar once again, and we’re very excited. Mark Zuckerberg, Meta CEO and co-founder, delivered a keynote...
Instagram Stories Drafts are Now Available to All Users
Instagram is all set to add a new Stories feature which will allow users to save their unfinished Instagram Stories as drafts. Posted by...
