

Google Postpone the Deprecation of Third-Party Cookies until 2025
Google's decision to delay the deprecation of third-party cookies highlights the ongoing evolution of online privacy practices and digital a
May 1, 2024


Bee'ah Receives Business Impact Award in Sustainability at Westford Awards 2024
Our warmest congratulations to Bee'ah for receiving the Business Impact Award in Sustainability at the Westford Awards 2024. Bee'ah's...
Apr 26, 2024


FMCG brands have been exploring new ways to enhance the shopping experience by leveraging digital technologies and innovative concepts
This first digital store spotted at Gulfood 2024, features "digital pictures on spot" and instant delivery upon reaching home. No...
Apr 3, 2024


FORGET CHATBOTS, AI AGENTS ARE THE FUTURE
Many businesses in the service industry such as airlines have laid off call center agents given that a lot of queries can be resolved...
Mar 18, 2024


Initiating brand connection: Mastering the online video moment for Ramadan 2024
Ramadan, the holy month of fasting, reflection, and community, presents a significant opportunity for brands to establish deeper...
Mar 8, 2024


Social Media Trends 2024
Current Social Media Trends Driving the Future of Social Media Video is king… and long-form content is making a comeback Short-form...
Feb 27, 2024


Trends Reshaping the Advertising Landscape in the Region for 2024
The forecast for the regional advertising market in 2024 anticipates a significant surge, with an estimated growth rate of 6.2 percent,...
Feb 21, 2024


Introducing Ramadan Social Media Trends
In the dynamic world of Fast-Moving Consumer Goods (FMCG) in the UAE, the upcoming Ramadan season presents a plethora of opportunities...
Feb 13, 2024


WHERE GAMING IS HEADED: GAMING TRENDS 2024
The gaming industry has come a long way since the days of Pong and Space Invaders. Today, video games are a multi-billion dollar industry...
Feb 7, 2024


Reviving Shared TV Experiences: Strategies for Marketers in the Connected TV Era
Shared TV viewing, once considered a thing of the past, is making a resurgence, especially with the growing trend of co-viewing on...
Jan 30, 2024